Invite Your Colleague and Save INR 11,800
STARTS ON June 30, 2023 Live Online Sessions with Faculty Academic Orientation: July 15, 2023
DURATION 7 Months Live Online Sessions* 3 hours/ Saturday  9:30 AM to 12:30 PM
PROGRAMME FEE INR 1,18,000 + GST View Payment Plan Special Corporate Enrolment Pricing
ELIGIBILITY Graduate with minimum 5 years of work experience after graduation (10+2+3) / Diploma holder (10+2+3) as on June 30, 2023.
STARTS ON June 30, 2023 Live Online Sessions with Faculty Academic Orientation: July 15, 2023
DURATION 7 Months Live Online Sessions* 3 hours/ Saturday  9:30 AM to 12:30 PM
PROGRAMME FEE INR 1,18,000 + GST View Payment Plan Special Corporate Enrolment Pricing

Programme Overview

Increased market complexity. Game-changing competition. Digitally savvy customers. It all means strategic decision makers must transform their thinking. To guide organisations to be differentiated and profitable, they need to shift to strategic management. It involves thinking critically, implementing effectively, creating organisational synergies, and bringing nuance and agility via new technology.

The Strategic Management programme is designed to equip professionals across functions with an end-to-end strategic perspective to bridge the gap between strategy planning & strategy execution, and translate the lofty organizational goals into strategic initiatives & objectives.

Why enrol in this Strategic Management programme
Advanced Programme in Strategic Management
Other SM programmes (Online via recorded lectures)
All classes are delivered via LIVE ONLINE format by IIML faculty & industry experts
PEER-TO-PEER learning through weekly interactions with other participants
Accredited institution Dual accreditation No accreditation
Best-in-class curriculum Created by one of India’s premier B-School Created by a non-accredited institution
FLEXIBLE PAYMENT options with multiple instalments


  • Graduate with minimum 5 years of work experience after graduation (10+2+3) / Diploma holder (10+2+3) as on June 30, 2023.
  • Candidate should have a minimum of 50% marks in Graduation or Diploma or Post-graduation.
  • Candidate should be currently working.

The IIM Lucknow Advantage

  • #4

    Best B-School in India

  • #6

    Top B-School in India

    SOURCE: NIRF Rankings, 2022
  • 62%

    Of Chief Strategy Officers (CSO) said that exploring new business models and strategic partnerships played a critical role in solving a wide range of issues during the pandemic

    Source: Deloitte, 2021
  • 20%

    Only 20% of organisations achieve 80% or more of their strategic targets

    Source: Forbes, 2020
  • 40%

    Of executive leaders say their leadership is not aligned on strategy execution

    Source: Gartner, 2021

Key Programme Takeaways

  • Develop a strategic mindset to shape and amplify competitive advantage in a dynamic environment.
  • Enhance critical thinking and strategic decision making skills to propel business growth.
  • Gain Insights into formulation and implementation of effective and focused business strategies.
  • Forge proactive leadership competencies to navigate business challenges and opportunities.
  • Understand and leverage digital business models and emerging technologies to drive digital transformation and innovation.

Who is this Programme for?

This programme is ideal for Senior and mid-level professionals who seek to evolve to leadership roles that drive corporate strategy and growth by upgrading their expertise with modern strategy perspectives.

Senior executives already in pivotal strategic roles who want to drive their organisation’s business growth via end-to-end strategy formulation and execution will benefit from the programme.

Programme Highlights

Receive a certificate of completion from one of India’s top B-Schools (NIRF, 2022)

Build deeper strategic expertise to thrive in the modern business scenario

Learn forward-looking concepts with the latest paradigms in strategy

Become industry-ready with real-world case studies

Gain a global outlook with insights from IIM Lucknow faculty and industry experts

Expand your professional network and interact with experienced peers

Programme Modules

  • Introduction to Strategic Management - Firm Performance
  • Sustained Competitive Advantage
  • Vision, Mission and Strategic Intent
  • External Environment Analysis
  • Internal Environment Analysis
  • Competition Evaluation & Competitive Positioning
  • Introduction to Strategy formulation
  • Business Level Strategies I
  • Business Level Strategy II
  • Corporate Strategy I
  • Corporate Strategy II
  • International Strategy
  • Strategy for Emerging Markets
  • Introduction to Strategy Implementation
  • Functional Strategies - Operations Strategy
  • Organizational Structure & Systems
  • Role of Analytics in Eexecuting & Evaluating Strategy*
  • Corporate Governance and Ethics
  • Strategic Leadership
  • Change Management
  • Managing Knowledge*
  • Corporate Social Responsibility*
  • Developing and Managing Technology Strategy
  • Digital Business Models/Digital Transformation*
  • Emerging Technologies & Challenges*
  • Entrepreneurship & Innovation*

- Modules/ topics are indicative only, and the suggested time and sequence may be dropped/ modified/ adapted to fit the participant profile & programme hours.
- The programme curriculum includes individual assignments, simulations, group projects & presentations to apply and demonstrate classroom learnings.
- Recordings from live sessions will be available to the participants till two weeks after the live session is conducted, based on the discretion of the Programme Directors/Faculty.
- The primary mode of learning for this programme is via live online sessions with faculty members. Post session video recordings may or may not be made available, at the discretion of faculty members. Emeritus or the institute does not guarantee availability of any session recordings.

Programme Directors

Dr. Anadi Pande


Strategic Management

Uniquely blending academics and industry is Dr. Anadi’s strength. His leadership positions at Tata Motors, Hero MotoCorp, and L&T over the years enabled him to drive strategic corporate planning and factory operations, thus getting an end-to-end perspective in strategy planning and execution. While at Hero, he operationalised the world’s largest two-wheeler factory at Haridwar. At L&T, he worked on international company acquisitions and joined the Board of Directors of a British Subsidiary, Avocet Sports, Manchester, UK. He has published research in national and international journals of repute.

Prof. Ashutosh Kumar Sinha


Strategic Management

A graduate from ISM, Dhanbad, and a fellow of IIM Bangalore, Prof. Ashutosh’s research in Corporate Strategy lies in mergers and acquisitions with a focus on emerging economies. He currently takes the ‘Strategic Management’ and ‘Mergers and Acquisitions Strategy’ courses at IIM Lucknow and had extensively taught different organisations in IIM Lucknow’s Management Development Programmes.

Programme Certificate

Upon successful completion of the programme, with a minimum 75% attendance and satisfactory academic performance, participants will be awarded a certificate of completion. Participants are expected to have 75% & above attendance. The cumulative overall percentage of marks should be 50% and above. Those participants who do not meet these criteria will receive a certificate of participation from IIM Lucknow. No certificate shall be awarded if the attendance is less than 40%.

Sample Certificate
Sample Certificate

Note: All certificate images are for illustrative purposes only and may be subject to change at the discretion of IIM Lucknow.

Emeritus Career Services

Career Services image
  • Career Management Modules on:
    • Building an Impressive Resume & Cover Letter
    • Building an Impressive LinkedIn Profile
    • Navigating Job Search
    • Interview Preparation
  • Past participants of Emeritus work at Microsoft, ICICI Bank, Infosys, HDFC, AirBnB, TCS, Ola, Flipkart, JSW, Wipro, Honeywell, JP Morgan, Reliance Jio, Mahindra, Gartner, Accenture, Cognizant, amongst others

Please note:

  • This service is available only for Indian residents enrolled into select Emeritus programmes.
  • IIM Lucknow or Emeritus do NOT promise or guarantee a job or progression in your current job. Career Services is only offered as a service that empowers you to manage your career proactively. The Career Services mentioned here are offered by Emeritus. IIM Lucknow is NOT involved in any way and makes no commitments regarding the Career Services mentioned here.

Early applications encouraged. Limited seats are available.

View Payment Plan
Special Corporate Enrolment Pricing

Round 1: The first application deadline is
May 03, 2023 and the fee to apply is INR 2,500 + GST

Round 2: The second application deadline is
May 29, 2023 and the fee to apply is INR 3,000 + GST

Round 3: The third application deadline is
June 22, 2023 and the fee to apply is INR 3,500 + GST

The Learning Experience 

What is it like to learn with the learning collaborator, Emeritus? 

More than 300,000 professionals globally, across 200 countries, have chosen to advance their skills with Emeritus and its educational learning partners. In fact, 90 percent of the respondents of a recent survey across all our programs said that their learning outcomes were met or exceeded. All the contents of the course would be made available to students at the commencement of the course. However, to ensure the program delivers the desired learning outcomes, the students may appoint Emeritus to manage the delivery of the program in a cohort-based manner during the course period the cost of which is already included in the overall Course fee of the course.

A dedicated program support team is available 7 days a week to answer questions about the learning platform, technical issues, or anything else that may affect your learning experience.

In collaboration with Emeritus

Erulearning Solutions Private Limited (a company incorporated in India) is a subsidiary of Eruditus Learning Solutions Pte Ltd (a company incorporated in Singapore), and operates under the brand name of 'Eruditus' and 'Emeritus'.